Campaign Destination

Sounds of The City, Explore The Story of Dubai Through Music Scene

Experience the wonders and culture of Dubai's through local music scene performance.

Introduced for the first time on early November 2020, Sounds of The City is aimed capturing the beauty of Dubai’s natural wonders and culture through virtual music performance of prominent Dubai’s musician and artist.

Dubai is a city of superlatives where all kinds of cultures and nationalities live together peacefully. The world is in awe at the speed of Dubai’s fascinating transformation; from ground-up, Dubai is now home to one of the world’s most impressive skylines.

But while skyscrapers seem to appear out of nowhere, genuine soul and culture has taken longer to build. The scene of Dubai shows a unique melting pot of cultures and sounds, making Dubai one of the most interesting places for musicians and creators to develop.

Discover Dubai’s beginnings with maritime trading and dynamic souks. Travel back in time on a musical journey through the magical waterways of the Dubai Creek. Enjoy the enchanting melodies of guitar maestro Niki Mukhi on a traditional Abra boat, set to transport you to a different era.

Sounds of the City: Niki Mukhi, live at Dubai Creek video

Escape to an Arabian retreat. A destination within a destination. Experience a soulful blend of cultures and music by Dubai-based artist, Dia Hassan featuring tabla player, Arindam Chakravarty. With a stunning setting of Madinat Jumeirah as their platform, let the sweet mix of Indian classical and trance carry you away.

Sounds of the City: Dia Hassan, live at Madinat Jumeirah of Dubai video

Visit Hatta for mountain scenery and kayaking. It’s calm respite from the buzzing city of Dubai. Immerse yourself in the sounds of talented Dubai-born singer and songwriter, Abri. Shot in the gorgeous Hatta, experience the soulful rhythms reverberating through nature.

Sounds of the City: Abri, live in Hatta, Dubai

%d bloggers like this: