Announced on February 4, 2021, enso is a hybrid 3D platform for networking, collaboration, commercialisation, and analytics that created to encapsulate the best of physical events, broadcast, and digital experiences.
As 3D event platform, enso is collaborative work between event management company The Assembly and creative technology agency Engage Works. enso is able to integrate with external applications with current integrations include Zoom, Eventbrite, Shopify, LinkedIn and Facebook.
Built on a secure platform, enso has been optimised for both virtual destinations and hybrid events including exhibitions, trade shows, campus worlds, brand destinations, collaborative workshops, fan-based entertainment events, seminars, award ceremonies, conferences and more.
Designed by exhibition and event organisers, enso includes exhibitor promotion functions, as well as integrated ecommerce solutions. Within the marketplace exhibition hall, exhibitors can select from multiple stand templates or design their own stand. These have the ability to display products with videos, image galleries, 3D models and URLs as well as sell products or book services via integrated e-commerce. Inbuilt analytics and personalised post-event reports transform the captured information into dashboards and datasets that provide insights.
According to The Assembly, 2020 has transformed the way that we collaborate and interact giving us all a mandate for change. enso was built base on disappointment by the lack of interactivity available through the existing virtual platforms.
With enso, all environments are bespoke and fully customisable. You can network and interact directly with all attendees in the space or on voice chat and any time with multiple users. Market and exhibition spaces offer the opportunity to view and interact with multimedia and 3D models with full e-commerce integration.
Guests and visitors can connect with vendors with a one-on-one video call or groups can meet in private. By having built enso first from the viewpoint of the exhibition organisers, as virtual event platform, enso works effectively for both exhibitor and visitor needs and engagement.
According to Engage Works, as a 3D virtual platform, enso is creating a wave of new experiences across the sea of platforms out there. Virtual has a mixed reputation with some poor executions of online events during 2020, and enso is giving a new option to organisers, clients, exhibitors and attendees.