Arabian Travel Week is back on May 16-26, 2021.
Announced Reed Exhibitions, organiser of the annual Arabian Travel Market (ATM) showcase in Dubai, on February 16, 2021, Arabian Travel Week is a week-long festival of events is dedicated to travel professionals from all over world, to collaborate and shape the recovery of the Middle East travel industry, through exhibitions, conferences, breakfast briefings, awards, product launches and networking events.
Focused on recovery of Middle East tourism, Arabian Travel Week will provide a pivotal platform for the region’s travel and tourism industry, whether participating in-person at the events or virtually, over the course of 10 days.
The Arabian Travel Week will put a spotlight on Dubai, the UAE, GCC and of course the wider MENA region’s tourism sector. It will also look at the emerging trends and how innovation can drive the industry forward.
Arabian Travel Market (ATM) 2021 will also play an integral role in Arabian Travel Week and for the first time, a new hybrid format will mean a virtual ATM running a week later to complement and reach a wider audience than ever before. ATM Virtual, which made its debut earlier last year after ATM 2020 was postponed, proved to be a resounding success attracting 12,000 online attendees from 140 countries.
There will be a whole host of in-person seminars on ATM’s show floor specifically designed to support, inspire and innovate all travel and tourism professionals, looking at the latest trends in technology, sustainability and profiling the next generation of global travellers.
There will also be an array of high-profile keynote speakers and world-class technology experts lined up for the Travel Forward Theatre, providing industry-leading insights and discussing the latest technologies and trends that will shape the future of travel.
Other notable features of Arabian Travel Week and in-person at ATM include ILTM Arabia 2021, buyer forums with networking dedicated to key source markets including Saudi Arabia, India and China, a hotel summit, the responsible tourism programme and the International Tourism & Investment Conference (ITIC) summit.
ATM Virtual will feature comprehensive webinars, live conference sessions, roundtables, speed networking events, virtual digital influencers’ speed networking session, one-to-one meetings, destination briefings, as well as facilitating new connections and offering a wide range of online business opportunities.
A highlight on Arabian Travel Week’s agenda and part of ATM Virtual is Arival Dubai @ ATM. This event will feature a series of sessions covering current and future trends for operators of tours and attractions.
The Global Business Travel Association (GBTA), the world’s premier business travel and meetings trade organisation, will also be participating at ATM Virtual for the first time. The GBTA will deliver the latest business travel content, research and education to drive the post-pandemic recovery and support growth in business travel.
ATM will run as a hybrid event with the live event taking place in the Dubai World Trade Centre from 16-19 May 2021 and a virtual event including webinars and 1-2-1 video meetings will be taking place a week later from 24-26 May 2021.