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Charleston Roots Initiative, Talent Relocation Program in West Virginia

Talent relocation and recruitment program for remote workers who want to move to Charleston, West Virginia.

Unveiled on April 21, 2021, “Charleston Roots Initiative” is new relocation and talent recruitment program that gives remote workers and other innovative people a place to enjoy four-season recreational opportunities with access to the amenities of city living at a low cost.

As part of the Charleston Roots Initiative, a campaign has been launched by Mayor Amy Shuler Goodwin, the Charleston Area Alliance, and the Charleston Convention & Visitors Bureau. The remote work campaign itself is targeting people with West Visginia ties that can work remotely or fill high-demand position in the area.

The Charleston Roots Incentive package includes $5,000, mentorship and networking opportunities, and local experiences and memberships tailored to applicants’ lifestyles. There’s also $1,000 for West Virginians who recruit a family member or friend to return to Charleston.

Interested applicants should be 18 years of age or older and currently reside outside of a 50-mile radius of Charleston, West Virginia. The program is targeting full-time employed remote workers or those seeking to fill high-demand jobs in the area. The program is now accepting applications and those interested could apply by visiting, the online hub of the program.

Charleston, A Place to Grow video campaign

Charleston, the capital city of West Virginia, is uniquely positioned to provide big-city amenities while also being a mecca for outdoor recreation.

According to Charleston Area Alliance, with the rise in remote working opportunities and West Virginia’s impressive COVID-19 response, Charleston possesses a great opportunity for business and talent growth.

Remote workers are also offered by low cost-of-living and access to recreation, dining, and unique experiences, and Charleston Roots Initiative provides an added incentive for those considering the move.

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